About the studio

A studio for
curious
organisations.

A Curious Mind is a learning design and development studio based in Slough, England. We work with organisations who believe that learning is a serious craft — and that it deserves to be made beautifully.

Since 2019Designing learning that lasts
Senior teamNo layers, no juniors

We started A Curious Mind because we were tired of watching brilliant people sit through bad learning. We wanted to make something better — grounded in evidence, made with craft, and built around the people it was for.

What we believe

Four things we keep
coming back to.

Evidence first

Learning science isn't decoration. It's how we make decisions that hold up.

Craft matters

Whether it's a slide or a strategy, we care about how it feels to use.

Human at the centre

Real learners, real contexts. We design with people, not for them.

Curiosity, always

We stay interested — because that's the only way good work happens.

Milestones

A short history
of the studio.

2019The beginningAfsheen Lodhi founds the studio after a decade designing learning inside large organisations.
2021First flagship programmeWe design a leadership academy for a national retailer — still running today.
2022Research practiceWe formalise our learner-research offer and begin publishing our findings.
2024Digital & EdTechOur digital practice grows — designing learning products that people actually use.
2026Continuing curiousA small, senior studio. Still asking why, still making things that matter.
A
Founder

Afsheen Lodhi

Founder & Learning Designer

Afsheen has spent her career at the intersection of learning, design and organisational change. She founded A Curious Mind to bring the rigour of learning science together with the craft of good design.

She writes, facilitates, and can usually be found asking one more question than strictly necessary.

If you're working on something that deserves to be made well, we'd love to hear about it.

Start a conversation